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Progress is for everyone // Audi change the game for Super Bowl 2017

Published by Mr. C

Super Bowl commercials regularly run the full gamut from terrible to amazing, but Audi's 2017 offering is up there with the best. From the start line to the finish, it is a work of art: the two boys disregarding the real competition, the fantastic catch through water and the genius of the handbrake save.

It's perfect cinematography and the perfect message.

What do I tell my daughter?

Do I tell her that her grandpa's worth more than her grandma?

That her dad is worth more than her mom?

Do I tell her that despite her education, her drive, her skills, her intelligence, she will automatically be valued as less than every man she ever meets?

Or maybe, I'll be able to tell her something different.

I want an Audi.




Buy from Amazon - Pocket F1 Handbook: Guide to the 2015 Grand Prix Season

365 F1 stories

Which Belgian writer, journalist and Porsche specialist - and brief F1 driver - died on this day in 2008?

F1 team launches
Sauber F1 TeamOnline20 Feb
Renault Sport F1 TeamTBC21 Feb
Sahara Force India F1 TeamSilverstone, England22 Feb
Mercedes AMG Petronas F1 TeamSilverstone, England23 Feb
McLaren HondaTBC24 Feb
Scuderia FerrariFiorano, Italy24 Feb
Williams Martini RacingTBC25 Feb
Haas F1 TeamTBC26 Feb
Red Bull RacingOnline26 Feb
Scuderia Toro RossoBarcelona, Spain26 Feb
F1 test schedule
Circuit de Barcelona-CatalunyaSpain27 Feb
Circuit de Barcelona-CatalunyaSpain28 Feb
Circuit de Barcelona-CatalunyaSpain1 Mar
Circuit de Barcelona-CatalunyaSpain2 Mar
Circuit de Barcelona-CatalunyaSpain7 Mar
Circuit de Barcelona-CatalunyaSpain8 Mar
Circuit de Barcelona-CatalunyaSpain9 Mar
Circuit de Barcelona-CatalunyaSpain10 Mar

On this day in F1 history