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Force India reveal VJM03 online - The Silverstone squad launch their 2010 machinery

Published by Mr. C

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The Force India F1 Team officially unveiled their 2010 challenger during an online-only launch on Tuesday. The team's website carried details of the new car which takes many design cues from last year's chassis.

The VJM03 debuted with minor revisions to the livery and a different nose, but what is hiding at the rear?
Credit: Force India

The rear of the car though, is of key importance to the team. Design director Mark Smith noted that the car was very much an evolution of last years chassis, but also that "the double diffuser is a key development aspect of the car", and the team had gone into the 2010 season much wiser as a result of lessons learned in 2009. Smith also pointed out changes to refuelling regulations heavily impacted the design of the car.

The removal of refuelling from races increases the amount of fuel needed to be stored in the cars – almost twice the amount we ran in 2009. There is a compromise now: either make the car much longer or wider, or, as we have done, a combination of both. This of course has influenced the mechanical design solutions and also the aerodynamics, specifically with respects to the diffuser and bodywork.

Last year the car handled well on the low downforce tracks, but struggled elsewhere. The VJM03 has been designed to be an efficient car under all conditions.

Staring down the nose of the VJM03.  It would appear a lot of work has gone into the front wing detailing.
Credit: Force India

Like all drivers, Adrian Sutil is looking forward to competing this season, and he sounds very pleased with how things within the team have been progressing.

It's the first time we have been completely on schedule so I feel this will be the first season when I can show from the beginning to the end what is possible with the car and what I can do. Of course we will have updates and performance packages from this point on but I hope we will be strong from the first practice session rather than compromising at the start.

Others might argue the team are still effectively behind those who ran at the first test of the year.

A look at the 2010 Force India chassis and livery from the side.
Credit: Force India

Finally, Tonio Liuzzi remains realistic, as this will be the first time he starts a full season with the team.

My objective is to be as strong and consistent as possible and give good feedback to the team to help them improve. For sure scoring points as many times as I can is going to be the key and you never know, perhaps we can get something more as well if everything comes together.

In addition to providing static images, the official Force India YouTube channel uploaded the following video to accompany the launch of the car. Sutil, Liuzzi and recently confirmed Friday test driver Paul di Resta all feature.

The car will begin its first track test on Wednesday, at the second official F1 test of the year. Tonio will handle driver duties for the first two days before handling over to Sutil for days three and four. Paul di Resta won't take to the cockpit until 17 February.

All content in the series 2010 F1 Launches