Posts tagged: Williams F1

Existing Solely to Race?

Published

By Mr. C.

2009 was a busy year for the Williams F1 team, almost as busy off track as it was on. The start of the season saw Williams caught in the middle of a "diffuser row". In May the team managed to get themselves expelled from the Formula One Teams Association, for a full four months and to close the year off, they dropped both drivers and their engine partner.

It seems no F1 season is complete without a "Williams are Struggling to Survive" headline to round the year off, and given all that has happened, plus the fact Royal Bank of Scotland announced it would end its partnership with the team after 2010, the story almost writes itself.

Except this year is different. The past 12 months have seen no less than three well-heeled manufacturer teams exit the sport, whilst the boys and girls from Oxford remain steadfast and strong. New smaller teams are entering the sport (or at least they're trying) and they likely have less money to throw around than anyone. In the meantime Williams appears to be siding with both the sport's commercial rights holder CVC and the sport's governing body the FIA. I don't believe anyone from the headquarters in Grove ever sent out a press release confirming the re-admittance to FOTA, while the decision to select independent Cosworth power over a Toyota engine won't have hurt their cause in any way.

It has been pointed out several times this year, that Williams are a team who solely exist to race. In fact the team's own facts and stats page quotes this very mantra and they're rightly proud of it. They don't have tins of energy drink to shift, neither do they have a range of high-performance vehicles to promote. They race in Formula One and that is pretty much all they do.

Admittedly there was the small matter of designing an F2 car for the FIA's (them again) pet feeder series project but everything else is essentially Formula One related. Or is it?

I get the impression Sir Frank may have taken a longing look over at the success of the McLaren Group. An F1 team that expanded its horizons to include catering, marketing, technology, and who recently spun out the automotive arm to launch their own range of elite road cars. McLaren once solely existed to race too.

Williams Hybrid Power, the recently rebranded energy storage technology company looks for all the world like it has ambitions beyond Formula One. Let's be honest, if you looked at the backwards way KERS was implemented in the sport, you'd have to have bigger aspirations than that. A couple of weeks back Williams also announced a deal with Qatar Science and Technology Park, and this project has plans to extend current research even further. I believe if you look closely the press release mentions "road cars" too.

At some point the FIA may decide that F1 needs a standardised KERS system, and it would be quite handy if there were a team out there with readymade flywheel system (arguably the more ecologically sound solution), who also had experience with a Cosworth engine. Additionally, it's worth keeping in mind that McLaren's exclusive standard engine control unit deal expires at the end of 2010. Given the success of the system, it makes sense that the SECU concept be retained beyond 2010, but one wonders if a new tender will be put out to interested parties? Integration with a standard KERS system might reduce costs considerably.

Clearly all of the above is nothing more than pure speculation, but it's worth keeping in mind that next year Williams likely won't be the only team existing solely to race. There will be smaller and more needy teams present too. Is it time for Williams to step up and break out beyond Formula 1? I think the F2 project went too well to waste that amount of talent on Formula One.



BBC Gloucestershire Visit Williams F1 at Kemble

Published

By Mr. C.

If you were following the comments on Sunday, you might have seen Christine mention that we spotted two Williams transporters heading west, likely for a spot of straight-line testing. We've managed to make a couple of these events in the past, but it wasn't possible to do so this week.

Thankfully though, all is not lost as a local BBC News crew went to the trouble of catching up with the Williams F1 team in situ. In the interview below, test team engineer Tom McCullough covers the main points of straight-line testing, while Nico Hülkenberg, the man strongly tipped for a Williams drive next season, gets more seat time in the FW31.

I'm sure it's not a huge coincidence that Nico is running Kazuki's number 17 on the chassis, it's just a shame that we didn't get to see more of the car running at speed and in anger. We've long argued that straight-line testing such as the one happening in the UK this week should receive more publicity, so kudos to Williams for being a little more open about these things.

More information can be found on BBC Gloucestershire, while our coverage from previous tests can be found here:

As a final thought, I do hope that team USF1 make good on their promise to offer more video interaction for F1 fans. In today's low-cost multimedia age, all events such as this one could and should be recorded by teams for publication online. There are no Bernie/FOM/CVC restrictions preventing them from doing so, and it would only take a little bit of thought from those involved to make it happen.



Ancillary F1 - Philips Lighting

Published

By Christine Blachford

Sidepodcast mini-series logo

Audio preview

Welcome to Ancillary F1, the mini series from Sidepodcast that takes a closer look at supporting companies, those that are involved in the sport but not directly competing. Today we’re looking at Philips Lighting.

This year saw the introduction of Formula 1’s first ever night race, and Philips Lighting got the chance to illuminate the event. The company has great experience in brightening up sporting events, with their first foray into stadium floodlights about 60 years ago. Philips, based in the Netherlands, but a multinational corporation, are involved in all aspects of technology, including healthcare, electronics and as we now know, lighting. The company already has some involvement in Formula 1, as Philips Shavers are a prominent sponsor of the Williams team. They have recently announced an expansion of the sponsorship, meaning the entire Consumer Lifestyle section will be on board, their name will appear on the teams clothing, and they’ll have promotional rights with Rosberg and Nakajima. However, the company has more to offer the sport than money alone and thus Philips Lighting took the next step.

For the Singapore race, the company supplied almost 1,500 lighting projectors, a brand new concept, specially designed and produced to reduce glare and be super bright. They lit the entire 5 kilometres of track and the pitlane. Philips wouldn’t let slip how much the project cost but the CEO would only say it was “some millions.” The manufacturer also supplied the corporate boxes in Singapore with massive flat-screen televisions, but that’s just showing off.

The Singapore race organisers appointed Valerio Maioli as official consultants regarding the lighting, and the Italian company partnered with Philips to design the new projector, a custom-made solution to tackle the unique problem of Formula 1 night racing. Maioli also wouldn’t comment on how much it cost to bring Philips on board, but said theirs was a competitive tender. One of the other advantages Philips projectors had over their rivals was a solution that was 16% more energy efficient.

That’s pretty surprising, actually, because the new lights are a long way from Philips first stadium job half a century ago. These lamps are four times brighter than a normal football stadium, not for the drivers, as you might expect, but for the High Definition television camera’s. An F1 driver doesn’t need bright, he just needs consistent lighting, so the 3,000 lux provided by these projectors was for those TV viewers lucky enough to receive race broadcasts in HD. In comparison, a football stadium is about 800 lux, and your regular street light is about 30.

The lighting system took just a few months to put in place, once developed, and lined only one side of the track. Projectors were raised 10 metres above the ground and spaced 4 metres apart. Any pre-race fears about backup generators failing remain unfounded.

That’s it for this penultimate ancillary company. Please leave your feedback on Sidepodcast.com or the voicemail at 0121 28 87225. I’ll be back tomorrow with the last episode for this series.

Theme music: Porter Block, Second Wind.